Website

Development

Videos. Articles. Podcasts. Design. Copywriting. SEO.

Website Development
to the rescue

A website created without research, strategy, and talent won’t help you sell more products and services. So if you’re looking for a website that will act as your greatest salesperson, you need Website Development in your life. Stat.

Website Development is the practice of creating a beautiful, fast-loading, mobile-friendly, research-backed website, one that speaks to the pain points of your target customer, offers them expert solutions, earns their trust and, ultimately, compels them to buy your products and services.

Sprinkle in some data tracking tools, SEO optimization, and landing pages, and you’ve got yourself a fully-formed website that will grow your business into a lean, mean, customer-generating machine.

 How 
important is
Website Development
to your business? 

Website stats every business should be aware of

39% of people will stop engaging with a website if images won’t load or take too long to load. (Source: Adobe)
38% of visitors will stop engaging with a website if the content or layout is unattractive. (Source: Blue Corona)
An increase in site loading speed from 8 to 2 seconds can boost your conversion rate of visitors to customers by 74%. (Source: BP Studios)
38% of users will not visit your website again if the pictures are not loading, the content is too long, and it takes too much time to load. (Source: Web Alive)
Just one second of added page load speed can see sales drop by 27%. (Source: Soasta)
47% of website visitors check out a company’s products/services page before looking at any other sections of the site. (Source: KoMarketing)
Only 55% of companies are currently conducting online user experience testing. (Source: Econsultancy)

The 
 Ouster Marketing 
 approach to
Website Development

Now that we’ve gone over why you need Website Development services to scale your business, let’s take a closer look at our process for developing websites that help you achieve your most ambitious goals.

This is the step-by-step process you can expect when you partner with us.

Discovery

Before we begin developing your website, we’ll get to know you and your business, as well as your customers, goals, and desired outcomes.

Goals

Together, we’ll establish what you want to achieve with your Website. Then we’ll create a set of S.M.A.R.T. Goals, which will act as our roadmap for achieving your desired business outcomes.

Customer
Research

We’ll research your target customer, discover their pain points, wants and desires, and create a messaging strategy that clearly articulates the unique value you offer.

Keyword
Research

We’ll use industry-leading SEO software to identify the most valuable keywords in your market, ensuring that your website is optimized for search engines and your target customer.

Competitor
Research

We’ll analyze your competition ranking on the first page of Google, looking closely at the keywords they rank for, how much domain authority they possess, and the content they’re creating to rank.

Content
Strategy

We’ll develop a content strategy that best serves your website. This includes things like design, copywriting, videos, blog posts, landing pages, and messaging, to name a few examples.

Website
Creation

We’ll develop your SEO-Optimized Website, which includes design elements, copywriting, videos, blog posts, and the implementation of data tracking.

Independence

We’ll teach you and your team how to manage the functions of your website, offering your business 100% independence. Of course, if you would prefer that we manage your website, we’d love to oblige you. Just know you have options.

what can content marketing do?

what can seo do?

Pick your pricing model

Your business is facing new challenges as a result of the COVID-19 pandemic. So we created a pricing model that works with your budget and maximizes your return on investment.